Your Creative Partner for the Path Ahead.

Welcome to Trail Navigator Media.

Past & Present Clients

As brands grow, their needs change. The tools that once worked start to feel scattered. The messaging that once felt right doesn’t quite land. Suddenly, the question isn’t how to do more, but it’s how to do what matters, with intention.

And sure, sometimes the work seems like something you could just do yourself (we get it, you know what to do, but it just seems to get pushed further and further down on the to-do list), plus you only have so many hours in a day. And if only you knew where to start and wait, did marketing tools change- again?! How does one keep up?

That’s where we meet you.

We work with established businesses who are ready to refine, realign, and reconnect with the heart of their brand. Businesses that just don’t have enough time or bandwidth to dedicate to their important marketing and brand efforts. Whether you're shifting direction, expanding your presence, or simply ready for a clearer path forward, we serve as a strategic partner who brings structure, stability, and insight to every step.

From high-level marketing strategy to brand-aligned storytelling and visuals, our work helps you move with a purpose. We focus on alignment, audience clarity, and long-term growth, ensuring your marketing reflects where your brand is now, and also where it’s headed next. We also make sure it makes it there!

Your brand knows where it’s going. We are here to help you navigate the way.

Our Navigation Solutions

for Marketing and Branding

  • Strategic Marketing Partner

    For established businesses ready for clarity, consistency, and elevated execution. This partnership includes strategic leadership, ongoing content support, email and social media management, and creative direction, all tailored to your brand’s goals. You’ll gain a trusted partner who brings structure, insight, and momentum to your marketing.

    Perfect for teams who need more than a freelancer, but less than a full-time hire. We will take the guesswork out of digital marketing so you can focus on what you do best.

    Let's Get Started

  • Project-Based Support

    This option is ideal for founders and small teams navigating a key shift, whether you're preparing to launch something new and need brand photography, refining your messaging or strategy for your marketing plans, or addressing a specific marketing challenge that has you feeling stuck.

    Project-Based Support is a focused engagement built to create clarity, direction, and forward movement. We’ll work together to identify what matters most and create a plan that supports your goals without the long-term commitment of a retainer. It’s a flexible way to get high-level insight and momentum right when you need it most.

    Learn More

Looking for Photography?

We offer brand & lifestyle, event photography, and senior portraits.

Brand & Lifestyle

Event Photography

Senior Portraits

  • “Sarahbeth is a delight to work with. She's organized, reliable, and brings a high level of knowledge and insight on social media strategy and best practices.”

    Keri Amlotte, Director of Marketing at 20Fathoms

  • "Cannot say ENOUGH good things about Sarahbeth. I came to Sarahbeth for help with a rebrand. She is incredibly insightful and helped me talk through where I was feeling stuck. A big part of the rebrand for my business was adding a fitness element and being more authentic. She helped me find clarity and bring my ideas to life with the MOST AMAZING PICTURES. Wow, seriously. She had great ideas during the photoshoot and also helped to create images I was envisioning. She is creative, dedicated and truly cares about her clients and their success. Highly Recommend!!!"

    -Courtney F.

  • “Sarahbeth has been instrumental in helping me push forward and be successful with my business. It has not been easy being a stay-at-home mom and entrepreneur. I thought I could only be successful working a certain way. Sarahbeth helped me develop better methods to work with my lifestyle while still recognizing and honoring my value as a mom and business owner. Sarahbeth truly wants to see me "win" which is evident in her approach and strategy.”

    -Fathia Savory

  • "Thanks, Sarahbeth, for helping me to get my website up and running with necessary links and tricky alignment. You are great to work with and thoroughly explain what’s important."

    -Fern S.

  • "Sarahbeth has a way of teaching in a no-nonsense, straight forward way that truly speaks to me and she does it all with a warm and friendly heart as well! You can’t ask for a better guide through the current marketing world where traditional business values have shifted from where they were 20, 10 or even 5 years ago! The advice that Sarahbeth has given me has helped me reach a new level of growth that I simply would not have been able to achieve without her! And now people come to ME for digital marketing advice! And I tell them in order to learn from the best, you have to go with Sarahbeth!"

    -Anna C.

  • "I found the Virtual Social Media Workshops incredibly helpful and informative. Sarahbeth is very knowledgeable and good at explaining the various platforms and concepts. Plus, I love receiving bonus tips and tools that I was able to implement right away. Take it from me, someone that is very familiar with most Social Media platforms, there was still so much to get out of these workshops no matter what you current level of experience."

    -Tamika

  • "I absolutely loved my one-on-one podcast class with Sarahbeth! She was an amazing instructor who was incredibly knowledgeable and supportive. I learned so much and had a lot of fun in the process. Highly recommend it!"

    -Rose O.

Time to feel less stressed.

Let’s set up a chat to see how we can help.

FAQ

  • I offer a range of services, including social media management, website development (Squarespace), SEO optimization, content creation, email marketing, and digital marketing strategy. Whether you need a full marketing plan or support in specific areas, I tailor solutions to fit your business goals.

  • Yes! I provide custom content creation, including graphics, photography, and captions tailored to engage your audience and grow your brand. If you need help managing your accounts, I also offer full social media management.

  • I specialize in brand and event photography that tells your unique story, creating visuals that connect with your audience and elevate your brand. I also have a background in brand identity, which helps me bring your brand visuals to life.

    As a Michigan State Parks Ambassador, I also bring a creative and thoughtful approach to capturing meaningful moments.

  • Absolutely! I develop custom Squarespace websites that are not only visually appealing but also optimized for performance and SEO. From concept to launch, I’ll guide you through the process to ensure your website represents your brand effectively.

  • If you’re unsure where to start or which services to prioritize, I can help. During my prospective client meet and greet, we’ll identify the best path for your business and ensure you’re investing your time and resources where they’ll have the most impact.

Let’s Socialize!